Bolivia Sets New Trademark Registration Record in 2024

By PPO Abogados

Bolivia Sets New Trademark Registration Record in 2024

In the context of World Intellectual Property Day celebrations, Bolivia’s National Intellectual Property Service (SENAPI) announced a historic milestone in trademark registrations, having delivered 11,244 registered marks nationwide during the 2024 calendar year. This figure marks the highest annual total in the institution’s history and reflects growing engagement with the country’s intellectual property (IP) system.

SENAPI is a decentralized public agency under the Ministry of Productive Development and Plural Economy (MDPyEP) and is responsible for the registration and protection of intellectual property rights in Bolivia, including trademarks, patents, copyrights, and collective marks.

The record-setting achievement represents a nearly 60% increase compared to the previous high of 7,160 trademarks registered in 2022. The agency attributes this progress to the implementation of a series of administrative and service-oriented reforms. These include a new user service model, an enhanced claims resolution program, a toll-free information line, and the integration of digital signature technologies with QR-coded official resolutions and concession titles.

Additionally, policies aimed at reducing registration fees have made IP services more accessible, particularly to social, rural, and academic sectors. This cost reduction policy supports broader national economic strategies, such as fostering domestic entrepreneurship and encouraging the use of national branding in line with import substitution goals.

PPO Indacochea

PPO Indacochea is Bolivia’s leading full-service law firm, formed through the strategic merger of PPO Abogados and Indacochea & Asociados—two of the most prominent and respected legal institutions in the country. With the largest team of lawyers and the broadest geographic coverage in the market, we are uniquely positioned to deliver legal solutions that are innovative, multidisciplinary, and business-oriented.

Our approach is simple and effective: we provide solutions, not just opinions. We work closely with our clients to understand their businesses and deliver strategic advice tailored to their most complex challenges. We channel transformative foreign investment into Bolivia, advise on high-stakes disputes before local and international tribunals, and offer end-to-end legal services that bridge the gap between law and business.

With a team of 85 lawyers and over 180 professionals led by 14 partners, we operate across six offices in five cities nationwide. Our professionals include top-tier talent—most trained or specialized abroad—with a strong commitment to diversity, inclusion, and social responsibility.

At PPO Indacochea we redefine legal services to anticipate and exceed the demands of a fast-evolving business environment. We are proud to be consistently recognized by the most prestigious international legal directories, including Chambers and Partners, Legal 500, IFLR1000, Leaders League, Latin Lawyer, LACCA, and others, as Bolivia’s leading law firm. PPO Indacochea: Where law meets strategy, and local depth meets global vision.

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