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CAN prepares to protect Country Brands
By Espinosa Bellido Abogados
The CAN is a customs union comprising the South American countries of Bolivia, Colombia, Ecuador, and Peru that has no regulatory framework to regulate Country Brands. As adapting existing legal forms is too onerous, it is necessary to design a new legal instrument that allows effective, simple and economic protection.
Peru created its Country Brand in 2011 in order to attract investment, promote tourism and facilitate exports.
Espinosa Bellido Abogados
The Industrial Property work of Estudio Francisco Espinosa Bellido Abogados started in 1941 with Dr. Francisco Espinosa Sánchez, father of current senior partner Dr. Francisco Espinosa Bellido and grandfather of current partner Dr. Francisco Espinosa Reboa.
In its 69 years of outstanding legal work the firm has represented the interests of several national and international clients, companies and foreign correspondents obtaining and defending their industrial property rights in Peru, while also displaying an active and remarkable participation in the direction of professional associations in our speciality.
We specialize in counselling, prosecution and litigation in trademarks, patents, trade names, slogans, industrial designs, copyright, domain names, enforcement of those rights as well as unfair competition.
