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Confusing search-engine keywords ads
By Ferraiuoli LLC
American online retailer of prescription glasses Warby Parker was sued by contact lens retailer 1-800 Contacts for trademark infringement, according to a complaint presented on the U.S. District Court for the Southern District of New York.The sue states that Warby Parker purchased search-engine keywords ads for 1-800 Contacts to misdirect customers to its competing online contact-lens store, which also copied the design of 1-800 Contacts store to further confuse customers who click the infringing ads. According to the complaint its a devised a plan to confuse consumers in an inherently unfair and unlawful manner.
"Warby Parker's plan intentionally deceives and confuses consumers, who have a reasonable and legitimate expectation that their searches for the well-known 1-800 Contacts trademarks will lead them to 1-800 Contacts' website, products, and services, not to a page created by a competitor," the complaint says.
Ferraiuoli LLC
Ferraiuoli LLC (FLLC) was founded in 2003 by the late Blas Ferraiuoli-Martínez, Eugenio Torres-Oyola and María Marchand-Sánchez. This group was then joined in 2004 by Fernando J. Rovira-Rullán, thus forming the founding core of FLLC. FLLC has grown exponentially since its founding from a law firm with three attorneys and a support staff of three to its current size of 54 attorneys with a support staff of 38. Also, FLLC has grown from initially being known as an intellectual property and corporate law boutique law firm to a multiservice law firm that handles most matters relevant to a business while continuing to earn praise for its leading intellectual property and corporate practices.
FLLC has been ranked as a leading law firm in Puerto Rico by the professional publication Chambers Latin America in intellectual property, corporate, bankruptcy, labor & employment, real estate, and tax law. Moreover, 17 FLLC partners have been ranked as leaders in their field by the same publication. 4 FLLC partners are ranked as leaders in Intellectual Property, no other firm has more than 2. This recognition in such a short period of time is a tribute to FLLC’s business model.
FLLC prides itself in doing its work faster and more cost-efficiently yet with the same quality as that of its main competitors. The founding name partners are available at all times to attend to client matters. Their work ethic sets the tone for the rest of the firm. FLLC’s founders’ goal has been steady from the outset: become one of the premier multiservice law firms in Puerto Rico.
