Court rules that ORO PAN trademark is too similar to ORO TRIGO

By VERA ABOGADOS

A court in Colombia has ruled that the trademark "ORO PAN" is too similar to the trademark "ORO TRIGO" and is likely to cause confusion among consumers.

The two trademarks are for food products in Class 30 of the Nice Classification, which includes bread, pasta, and other bakery products.

The court found that the trademarks are similar in terms of their spelling, pronunciation, and meaning. The word "oro" means "gold" in Spanish, and both trademarks use the word "oro" in the first position.

The court also found that the trademarks are likely to be used in similar commercial channels. Both trademarks are intended to be used for food products, and they are likely to be seen by the same consumers.

As a result of the ruling, the trademark "ORO PAN" will not be registered.

Vera Abogados

VERA ABOGADOS ASOCIADOS S.A.-, is a Colombian law firm with specialized lawyers, Founded more than 40 years ago, by Jorge E. Vera Vargas, Doctor in Law and Political Sciences of the La Gran Colombia University in Bogota D.C., Colombia. At present, with principal offices in the city of Bogota D.C., and offices in the cities of Cali, Medellin, Barranquilla, at national level, and at an international level in Ecuador and Panama.

The Firm is today a reference in the Andean Community, and it makes part of important international affiliations such as PRAGMA, EEIG. International Network of Law Firm, The International Trademark Association (INTA), Asociación Interamericana de Propiedad Industrial (ASIPI), Associação Brasileira da Propriedade Intelectual (ABPI), and the Chamber of Industrial Property Agents of the Republic of Argentina(CAPIRA).

VERA ABOGADOS ASOCIADOS S.A. offers professional services to prestigious Colombian and foreign companies in the following juridical areas: Industrial property, Trademarks, Patents, Copyrights, New Technologies, Disloyal Competition, Commercial Practices, Sanitary Rights, Community Right, Administrative law, Tax Law, Corporate Right and Foreign Investment and Business Rights.

The Firm offers of equal way a service of integral consultancy in Foreign Commerce, Business administration, Finance and Accountancy. The team is made up of specialized lawyers in each of the workspaces and expert multilingual professionals (Spanish, English and French) that respond with efficiency and competitiveness to the needs and demands of our customers around the world.

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