Distinctive Signs worked along with the United States Patent and Trademark Office
By Portal & Asociados

“It is important to know the laws that govern the country and the international treaties related to the matter, to be able to perform the correct application of them, generate a balance between private control and social access, and between incentives for inventors and the right of access to new knowledge”, says the press release.
El Salvador law on trademarks and other distinctive signs describes these ones as “any sign that constitutes a mark, an expression or sign of commercial advertising, a trade name, an emblem or a designation of origin”. During the workshop, USPTO employees trained their Salvadoran counterparts on distinctive character, generic trademarks, descriptive trademarks, deceptively similar trademarks, lack of descriptiveness, exemption from liability, geographic origin, protection of Geographical Indications, collective brands and examination of trademark applications that contain names of people, their image and/or pseudonyms.