Favorable ruling
By Pittaluga Abogados

One of the mentioned rulings, was issued in the case of an opposition filed by our client, Formula One Licensing BV against the application in our country of a similar mark later than another which was property of our client.
Our action was based essentially on the grounds of time priority of our client’s registration, in the fact that the later application is based on our client’s trademarks from many years ago and in their notoriety. We defended the belief of witnessing a clear case of unfair competition.
In this interesting case, the Trademark Office ruled in our favor, overruling the application to which we opposed, considering that, indeed, had the characteristics of both direct and indirect confundibility respect to consumers, resulting in their coexistence therefore inadmissible.
