Ingresar
Matthew McConaughey Trademarks Phrase to Stop AI Misuse
By Ferraiuoli LLC
Oscar-winning actor Matthew McConaughey has officially trademarked one of his most famous catchphrases, the line “Alright, alright, alright” from the 1993 movie Dazed and Confused, in an effort to protect it from being misused by artificial intelligence (AI) systems and other automated content tools.
As AI tools become better (and more common) at generating speech, video, and text, there’s a growing concern that they could copy or imitate celebrity voices, phrases, or personas without permission. By trademarking his catchphrase, McConaughey is trying to create legal protection against unauthorized commercial or AI-generated use of these signature expressions.
The trademark for “Alright, alright, alright” was filed in December 2023 with the U.S. Patent and Trademark Office (USPTO) and approved in December 2025. It’s described in the trademark documents not just as the three words, but specifically as his voice saying them, including details about pitch and delivery.
Ferraiuoli LLC
Ferraiuoli LLC (FLLC) was founded in 2003 by the late Blas Ferraiuoli-Martínez, Eugenio Torres-Oyola and María Marchand-Sánchez. This group was then joined in 2004 by Fernando J. Rovira-Rullán, thus forming the founding core of FLLC. FLLC has grown exponentially since its founding from a law firm with three attorneys and a support staff of three to its current size of 54 attorneys with a support staff of 38. Also, FLLC has grown from initially being known as an intellectual property and corporate law boutique law firm to a multiservice law firm that handles most matters relevant to a business while continuing to earn praise for its leading intellectual property and corporate practices.
FLLC has been ranked as a leading law firm in Puerto Rico by the professional publication Chambers Latin America in intellectual property, corporate, bankruptcy, labor & employment, real estate, and tax law. Moreover, 17 FLLC partners have been ranked as leaders in their field by the same publication. 4 FLLC partners are ranked as leaders in Intellectual Property, no other firm has more than 2. This recognition in such a short period of time is a tribute to FLLC’s business model.
FLLC prides itself in doing its work faster and more cost-efficiently yet with the same quality as that of its main competitors. The founding name partners are available at all times to attend to client matters. Their work ethic sets the tone for the rest of the firm. FLLC’s founders’ goal has been steady from the outset: become one of the premier multiservice law firms in Puerto Rico.
