Paraguayan Company Will Triple Its Production To Franchise

By Silvia Benítez

The franchise system in Paraguay is booming and growing positively. An important Paraguayan company with years of experience in the local market dedicated to the commercialization of yarns/threads, cotton fabrics and clothing will triple its production to franchise.

In a few months this company will have its first franchise in Guatemala, a country which is already working with the products of the firm. For this purpose, it will produce 3% more in order to deliver/ship their products to that country. Furthermore, they are planning additional franchises in six other countries, reason why their production will be tripled.

The manufacturing company produces 20 million m2 of fabric per year and aspires for the future producing up to 60 million m2 per year to Central America. They currently export 50% of their production to Argentina, Bolivia, Brazil, Chile, Peru and Uruguay.

The person responsible of the company mentioned that one of the major goals and commercial challenges will be implemented through the franchise system which aims to reach more countries and internationalize their trademark. In that way, they will be recognized not only in Paraguay, but worldwide. Therefore, the company is investing in equipment and human resources to provide better a service to its customers.