Publicly owned television network protects its trademark

By Francisco Espinosa Reboa

The National Institute of Radio and Television of Peru (IRTP), a state owned media group formed by television network TV Peru and radio networks Nacional and La Crónica, requested a new online local television channel to refrain from using the name Digital TV Peru.

Through a cease and desist letter signed by its general manager, Felipe Berninzon, TV Peru warns Digital TV Peru that it cannot use its trademark for any television related activity and/or television space, otherwise it will initiate legal actions for trademark infringement as both trademarks are highly similar and may confuse the consumers.

Espinosa Bellido Abogados

The Industrial Property work of Estudio Francisco Espinosa Bellido Abogados started in 1941 with Dr. Francisco Espinosa Sánchez, father of current senior partner Dr. Francisco Espinosa Bellido and grandfather of current partner Dr. Francisco Espinosa Reboa.

In its 69 years of outstanding legal work the firm has represented the interests of several national and international clients, companies and foreign correspondents obtaining and defending their industrial property rights in Peru, while also displaying an active and remarkable participation in the direction of professional associations in our speciality.

We specialize in counselling, prosecution and litigation in trademarks, patents, trade names, slogans, industrial designs, copyright, domain names, enforcement of those rights as well as unfair competition.

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