Use of HEXOCBD to sell CBD products
By Eproint
HEXO Corp, a cannabis company that creates and distributes innovative products to serve the global cannabis market, announced it has reached a settlement after pursuing legal action against a California business using the HEXO name and trademark.The California-based defendant, Assi Project Management, LLC, was using HEXOCBD to sell CBD products in the United States. HEXO sued Assi and its principals in the U.S. District Court for the Southern District of California for unfair competition and trademark infringement, arising from their unauthorized selling of CBD products and services under the name HEXOCBD, which the company alleged infringed HEXO’s intellectual property rights, including its trademarks and trade name.
The settlement between HEXO and the defendants includes, among other items, the following provisions that are included in a permanent injunction approved by the Court:
Defendants are permanently enjoined from using or registering a company name, trademark, or domain name that contains the term HEXO or any similar term, and from using any mark, name, or designation in any manner which is likely to cause confusion as to an affiliation with, or association or sponsorship by HEXO; Defendants must destroy any and all materials which contain any reference to HEXOCBD and delete any reference to the term HEXO, or any similar term, from any and all websites and social media postings, and has filed notices of abandonment at the U.S. Patent and Trademark Office for its HEXOCBD trademark applications; and Assi has transferred and assigned all domain names it owns containing HEXO or any similar term (including the HEXOCBD domain name) to the company.
