Venezuela participates in leading tourism trade fair

By E.C.V. & ASOCIADOS

Celebrating its 40th anniversary in 2020, the International Tourism Trade Fair of Madrid (FITUR 2020) was carried out in January with a good set of results for Venezuela, specially in the airline business. "We had very important business conferences with airlines that are ready to work in Venezuela since connectivity is key for both tourism and commerce goals”, said Minister for Tourism Félix Plasencia. “We are going to continue to build on such goals with responsibility.”

In FITUR 2020 trade participation saw growth of 5.16%, with an increase of 6.4% in international visitors. “The robust health of the tourism sector both in Spain and abroad has contributed to the strength of FITUR 2020. Proof of this was evident in the opportunities on show during the event, which recorded its best ever figures: 255,000 visitors, 918 main exhibitors, 11,040 companies, 165 countries and regions, and international attendance of 56%,” FITUR highlighted in a press release.

Aside from meetings with international airlines, Venezuela’s trade internationalisation was strengthened with the participation of the country’s IP Office (SAPI) which showcased national brands, driven mainly by increased assistance from the Asia-Pacific region and Africa.